Skip to main content

Top Search Stories of 2009 (Part 1)

June 2009: Microsoft Launches New Bing Search Engine

Microsoft launched its new Bing search engine in June 2009 on the heels of a PR and advertising campaign featuring high-profile TV spots. Microsoft attempted to differentiate Bing from industry giant Google by calling it a "decision engine" rather than a search engine, returning results that were more detailed and precise than Google and therefore providing information to help people make real-world decisions.

According to the official press release, Microsoft focused on three design goals when creating Bing: "deliver great results; deliver a more organized experience; and simplify tasks and provide insight, leading to faster, more confident decisions." Bing offers several features that are unique from Google or Yahoo! search engines, including Related Searches and Quick Tabs, a table of contents for different categories of search results.

While Google remained the dominant search engine, Bing was able to grow its market share throughout 2009, ending the year with more than 1.3 million searches a month.

October 2009: Search Engines Add Real-Time Search Functionality
The increasing popularity of social media sites such as Twitter and Facebook forced search engines to have to address the challenge of real-time searches in 2009. In fact, in the span of one day in October, two of the major search engines announced plans to integrate real-time content from social media sites into their search results.

Bing was the first search engine to announce the integration of Twitter content into its search engine. Google followed up with a similar announcement later that day, adding the rollout of a new Google Labs experiment called Social Search. Through this feature, people conducting Web searches on Google can see results for queries specifically from people in their social network.

December 2009: Google Updates Personalized Search Function

In December 2009, Google released a new version of Personalized Search designed to deliver individual, customized results based on a person's search history. Personalized Search uses information from past searches to deliver results targeted to be the best fit for each individual user. According to a post on the Official Google Blog, one example would be that if a person visits a particular food site frequently, it would be ranked higher in the future when that person does a Google search for recipes.

Previously, Personalized Search had only been available to people who were signed in and had Web History enabled on their Google Accounts. The newest version of Personalized Search extended that feature to all users (even if they were not logged into Google) through their anonymous cookies from the past 180 days.

The announcement caused speculation within the industry about what impact this will have on search engine rankings and the process of optimization. While it is possible that there may be some volatility in search engine rankings in 2010 as the effects of Personalized Search are seen, Chris Boggs of Search Engine Watch feels that basic SEO best practices will still be necessary to ensure a proper search engine ranking.
Labels:

Comments

Post a Comment

Popular posts from this blog

Step by Step Spread a Feed Feed Burner

Here is my today pratice how to publish a feed to feedburner. first, i read this tutorial from yadi's log . Btw, thank's for all great blogger that guide me to using feedburner / feed subscriptions with their blog :). lets start! - join feedburner.com . if you already have an account, login with your username . - enter your url feed, and click "activate". Optimize your feedBurner: -click optimize tab. you can setting your feed performance here. for the first, just activate your SmartFeed. publicize feedburner: - click publisize tab and get HTML code for FeedCount feature. don't forget to copy this code. - select PindShot menu. check a Ping-O-Matic and Newsgator. in dorpdown menu, add to 5 other ping service. - activate mail subscription. to activate, click email subscribtion form the left menu,select FeedBurner option, click activate,and get html code for email subscription. Just try It and Share It! reference: "http://jnet99.wordpress.com"
4 comments
Read more

Yelp Walks Away from $550 Million Google Deal

Tech Crunch is reporting that Yelp has walked away from a proposed deal to be acquired by Google — a deal that many people had assumed was all but signed just days earlier. Yelp is a review site currently operating in almost every major metropolitan area of the country that lets the public vote and gives their feedback on a wide range of stores and services within a local area. For example, a person could go to the local Yelp site for Portland and search to find different listings for Indian restaurants. They could find the best-rated sites or the ones within walking distance of their current location, and read reviews posted by various "Yelpers" on the pluses and minuses of each. The report in Tech Crunch states that Yelp and Google had progressed to the point of reaching a price of $550 million plus buyouts for the acquisition and were working through the final details when Yelp CEO Jeremy Stoppleman backed away from the deal this past weekend. Tech Crunch is reporting that...
Post a Comment
Read more

New header images for Lazyman bloggers..

Well, today i'm looking for free header images to changes this blog look and feel. as a lazy-bloggers , i don't want to create this task by myself. so, i'd try to search an images header by free from the outside. Amazing, when i put "free header images" on search engine, indo-trans show me a lot of places that share images header for blog by free! . Here is the site that provide free images: - smashing magazine , there are a lot of list compilation. some header using .psd files that you can edit with photoshop , macromedia fireworks, etc. - freewebpageheaders.com , a hundred collection of background header images with 800x200 that can use for bloggers. categorical images help you to search easily. - dreamstime , Just click “Free Images” tab on this site. - www.sxc.hu , Looks like nothing inside. but there are a lot of images that you can see free to download. You can also use it for your blogs. - stock vault , This site is know as 'the stock photo sharing ...
3 comments
Read more